Zenni and Timo Weiland Collaboration Continues with Pop-Up in NYC
Now through September, Zenni eyewear will be available for purchase at the first Timo Weiland pop-up store in New York. Located within Cadillac House in SoHo, the Timo Weiland shop is the first edition of Retail Lab, a collaboration between the luxury automaker and the Council of Fashion Designers of America (CFDA). The shop features exclusive merchandise from the emerging fashion brand, as well as a curated collection of Zenni sunglasses.
Timo Weiland is a New York-based fashion brand co-founded in 2010 by designers Timo Weiland, Alan Eckstein and Donna Kang. In the short time since its inception, the women’s and menswear label has achieved commercial and critical success, as well as become a celebrity favorite.
Known for creating classic looks with a playful twist, the emerging brand shares Zenni’s philosophy that quality and style should be accessible. The Metropolitan Collection, which launched in February 2016, was the first collaboration between the two companies. Inspired by America’s great cities and urban culture, the Metropolitan Collection features classic eyewear remastered for modern lifestyles. Designer Timo Weiland was the creative director for a short film inspired by the collection.
Following the success of the Metropolitan collaboration, Timo Weiland featured Zenni eyewear in its menswear runway show at New York Fashion Week: Men in July, and Zenni launched Timo’s Picks—a selection of Weiland’s favorite Zenni looks—on its site.
Retail Lab, located on the ground floor of Cadillac’s headquarters in New York City, was created by Cadillac and the CFDA to give designers a retail space, as well as the business tools and training to take their business to the next level. The custom retail shop will feature a new designer every three months for the 2016/2017 term. When it came to selecting a designer to showcase first, it’s no surprise the CFDA and Cadillac looked to Timo Weiland. Aside from the brand’s growing popularity, Timo Weiland is a graduate of the CFDA Fashion Incubator, a prestigious program designed to support and promote the next generation of fashion designers in New York City.
Timo Weiland wanted to showcase Zenni eyewear along with its clothing and accessories in the Retail Lab. For the first time offline, shoppers can buy non-prescription sunglasses from Zenni in a variety of fashion-forward styles and tints, including on-trend mirror finishes like rose gold, ranging in price from $29.95-$39.95. New styles will be featured every few weeks through the end of September.
If you live in New York or plan to visit soon, stop by Retail Lab to check out the latest collection from Timo Weiland and pick up some Zennis. Cadillac House is located at 330 Hudson Street and is open every day from 11am-7pm through September.
Shield your eyes in style this season with the latest summer sunglasses styles for men. Whether you’re looking to looking to spruce up your wardrobe or simply need a new pair of shades for warm days in the sun, check out the hottest men’s sunglasses for any summer occasion.
At Zenni, we’re fresh off of Men’s Fashion Week in New York, where we sat front row at the designer runway shows to bring you the fashion trends straight off the catwalks. And did we mention, we’ve collaborated with NY-based fashion designer and CFDA winner Timo Weiland on an ultra-cool, curated collection called Timo’s Picks? We’ve also been style-stalking the most fashionable celebrities, from Jared Leto to Ryan Gosling, for the very best street-style looks this summer.
From round shades and rose gold tints to sporty aviators and square sunnies, we’ve rounded up the top styles of the season to bring you the best sunglasses that summer has to offer.
As ‘90s and grunge style make a huge comeback this season, it’s no surprise that wire-rimmed, circular sunglasses are one of the top trends for summer. Whether you’re looking to add a cool factor to your everyday street-style look or to dress up your wardrobe for a formal event, a round metal frame with a dark gradient lens proves to be a versatile option. Super stylish celebs Michael B. Jordan, Robert Pattinson, and Zayn Malik look classically cool in their retro round frames.
TRY: Sleek round frames with a vintage feel make for a timeless wardrobe staple.
ROSE GOLD MIRRORED
Mirrored sunglasses have always been a popular summer choice. Now that rose gold has emerged as the hottest metallic color trend of the year, guys are embracing this style for its wearability and versatility. Whether your style is sporty, preppy, super-luxe or casual, adding a rose gold mirrored tint has the ability to completely transform your look. It’s all about picking the right frame that suits your personal style! Fashion-forward celebrities Justin Bieber, Orlando Bloom, and Brooklyn Beckham rock their rose gold sunglasses.
TRY: For the modern gent, add an eye-catching rose gold finish to a rounded, retro-inspired silhouette.
This season, oversized aviator sunglasses get a modern update with metal accents, an exaggerated tear-drop lens, and cutting-edge brow bar detailing. The result? A sporty yet stylish take on a retro favorite. And you get all the benefits of a full sun coverage frame while looking super sharp. Jared Leto, Ryan Gosling, and Nick Jonas go for aviator sunglasses with a dark gradient lens. Fashion tip: major style points for Jared Leto who paired his sleek black aviators with a custom Gucci bomber jacket. Talk about on-trend summer style!
TRY: Make a bold statement with sporty aviators featuring a metal brow bar detail and gray gradient lenses.
OR: For a softer feel, oversized aviators with a tortoiseshell finish and an amber-tinted lens have super retro-appeal.
Nothing has the timeless, handsome appeal of classic, square sunglasses. Here at Zenni, we’ve seen them worn everywhere this summer — from movie premieres and fashion shows to the royal box at Wimbledon. This season look out for subtle improvements to this beloved staple. Glossy acetate finishes in warm brown tones, polarized tints, and architectural elements such as metal nose bridges take square frames to another level. Model Johannes Huebl, David Beckham, and Liam Hemsworth are fans of square sunglasses. We love the contrast of stylized square frames with their scruffy beards for a hip, summer look!
TRY: A classic square frame in a glossy, brown acetate finish featuring a polarized lens is the perfect touch for long summer days.
For more stylish eyewear to complete your summer wardrobe, check out Zenni’s premium sunglasses collection for men. And keep posted, fashion lovers: we’ll be back with fashion tips, celebrity style, and all the latest eyewear looks just in time for New York Fashion Week later this fall!
What’s your favorite men’s style for summer? Let us know in the comments below!
Whether you’re packing for your next vacation, lounging by the pool, or enjoying a BBQ with family and friends, you’re going to need a stylish pair of shades to keep cool under the hot summer sun.
At Zenni we’ve been been following the hottest trends in fashion to bring you our must-have summer sunglasses. From the runways of the Paris Haute Couture designer shows to the day-to-day street style of your favorite celebrities, we’ve got the latest trends in sunglasses to keep you looking stylish for the rest of the summer season.
Incorporating Zenni’s premium silhouettes and mirrored tints, we’ve rounded up the six hottest sunglasses trends for women. From refined rounds and futuristic brow bars to oversized aviators and classic cat-eyes, these chic styles are guaranteed to have you ladies looking your best all summer long!
From ‘70s-inspired wire frames to larger-than-life, oversized silhouettes, round sunglasses continue to be the standout style of summer. Popular with celebs and a favorite among the festival crowd, we love them for their signature retro-glam appeal. This season’s updates include: colored acetate trim, metal detailing, and a variety of luxe mirrored tints leaning toward a refined, polished feel. Gigi Hadid, Rosie Huntington-Whiteley, and Blake Lively take summer style to another level with their glamorous round shades.
TRY: Round frames with a reflective, silver mirrored lens are a fashionable choice for summer.
OR: Make an unforgettably chic statement in a round silhouette featuring a rosy acetate trim and a rose gold reflective, mirrored lens.
Cat-eye frames are a fashion mainstay and must-have wardrobe staple for every woman. Look out for embellishments, mirrored finishes, and larger-than-life, chunky frames to make an impact this season. While color variations run the gamut, our top picks in this upswept style are: matte black and glossy tortoiseshell.
A classic, black cat-eye remains an elegant and sophisticated option — the perfect choice for dressing up your attire at formal events and during the upcoming wedding season. Take style cues from Jessica Alba, Charlize Theron, and Jennifer Lopez. These A-listers wear their refined cat-eye sunglasses with belted dresses in bright, summery hues — think navy blue, pale pink, and tangerine. Can you say, trend alert?!
TRY: Stylishly sleek black cat-eye frames add an extra element of glamour to your look.
Oversized tortoiseshell frames are versatile and great for dressing up everyday wear. Throw them on with your favorite jeans, a go-to work outfit, or a breezy summer dress for maximum street-style points. Style-savvy celebs Miranda Kerr, Reese Witherspoon, and Kate Bosworth know how to effortlessly work this trend — pairing tortoiseshell cat-eyes with wardrobe essentials takes an outfit from zero to one hundred in no time at all!
TRY: An oversized cat-eye silhouette with an elegant tortoiseshell finish is the perfect accessory to complement your favorite summer ensemble.
FUTURISTIC BROW BARS
With their modern angles, cutting-edge design, and ultra-reflective lenses, futuristic brow bars are ideal for the fashion-forward girl who’s not afraid to take risks with her style. Step up your sunnies game now, the flat lens trend is going to be everywhere come fall. It’s all about innovative frames on the fashion frontier and on the high-end designer runways. Trendsetters Kylie Jenner, Gigi Hadid, and Selena Gomez are fans of ultra-modern, brow bar sunglasses.
TRY: Sporty and super-chic, geometric brow bars in a silver finish add an edgy update to your summer wardrobe.
Classic aviators are remastered with dramatically oversized teardrop lenses, metal brow bar detailing, and richly reflective finishes. The must-have color trends of the summer season include aviators in Zenni’s latest mirrored tints: rose gold and bright red.
ROSE GOLD AVIATORS
Luxurious, understated, and complementary to a variety of skin tones, rose gold is undoubtedly the metallic finish of the year. Adding this gorgeous finish to a pair of large aviators with metallic detailing will only make them shine even brighter. When worn with pastels and a vibrant color palette, these sunnies take a life of their own. Olivia Munn, Chrissy Teigen, and Kendall Jenner demonstrate how to incorporate the hottest color trends of summer: purple, pink champagne, and rose quartz, while wearing rose gold aviators.
TRY: Ultra-luxe, gold-rimmed aviators in a rose gold, mirrored finish. A sensational combination.
BRIGHT RED AVIATORS
Need a standout accessory this summer? Look no further than a pair of bright-red aviators. There’s something about this jewel-toned shade that’s playful yet oh so fierce. Fashion tip: red mirrored tints work best with neutral, solid colors — think black, white, and gray (otherwise your ensemble might be distracting rather than on point). We love this look on Alessandra Ambrosio, Kendall Jenner, and Margot Robbie — who wear their red mirrored aviators with wardrobe basics such as black skinny jeans, everyday comfortable tees, and one-strap shoulder bags by Céline and Gucci. Trés chic!
TRY: Make a bold color statement with oversized aviators in a red hot mirrored finish. They’re guaranteed to be a head turner!
At Zenni, we’re huge fans of translucent sunglasses for their versatility and lightweight appeal. They come in a variety of colors and shapes yet always manage to look clean and streamlined. This season, it’s all about clear, acetate frames with a silver mirrored lens for a bright, eye-catching look. Fashion tip: a breezy, floral dress outfitted with reflective, translucent sunnies is a simple way to achieve cool-girl, summer style. Candice Swanepoel, Olivia Palermo, and Emily Ratajkowski pull off this fashion trend with ease.
TRY: Elevate your look to ultra-chic status in a translucent frame paired with a reflective, silver mirrored lens.
For more stylish sunnies to refresh your summer wardrobe, check out Zenni’s premium sunglasses collection for women. And keep posted, fashion lovers: we’ll be back with fashion tips, trends, celebrity style, and all the latest eyewear looks just in time for New York Fashion Week later this fall!
What’s your favorite style for summer? Let us know in the comments below!
Zenni and Timo Weiland Collaboration Continues with Pop-Up in NYC Now through September, Zenni eyewear will be available for purchase at the first Timo Weiland pop-up store in New York. Located within Cadillac House in SoHo, the Timo Weiland … [Read more]
Shield your eyes in style this season with the latest summer sunglasses styles for men. Whether you’re looking to looking to spruce up your wardrobe or simply need a new pair of shades for warm days in the sun, check out the hottest men’s sunglasses … [Read more]
Whether you’re packing for your next vacation, lounging by the pool, or enjoying a BBQ with family and friends, you’re going to need a stylish pair of shades to keep cool under the hot summer sun. At Zenni we’ve been been following the hottest … [Read more]