Zenni Celebrates Pride Month with New 2025 Pride Collection

At Zenni, we believe that vision extends far beyond sight—it’s a lens through which we experience, express, and celebrate the world’s unique beauty and diversity. This June, we’re thrilled to continue our commitment to the LGBTQ+ community by launching our newest Pride Collection. Featuring 32 vibrant frame styles, this collection is not just a celebration of Pride but a way to make a meaningful impact. For every pair sold, 100% of proceeds will go to It Gets Better, an organization uplifting LGBTQ+ youth worldwide. Share your Pride look on social media with #seemorelove.

Colorful eyeglasses and sunglasses on a gradient background. Style no. 232915, 2035829, 1166217, 4464424, 3219724, 3222229.

Shop the Pride Collection

A Bold Statement: This year’s Pride Collection celebrates the essence of individuality and inclusion. With vivid colors and designs that truly stand out, these frames embody the spirit of Pride—self-expression, joy, and acceptance. No matter your style, there’s a pair for everyone.

Celebrate Expression: Each frame in the collection is designed to highlight your unique personality. From playful rainbow accents to bold statement pieces, these glasses celebrate identity in its brightest form.

Affordable Luxury: Starting at $20, the Pride Collection delivers high-quality eyewear that doesn’t break the bank. We believe that celebrating yourself shouldn’t come with a high cost, and we’re proud to keep these frames accessible for everyone.

A Partnership with Purpose: Zenni x It Gets Better

Our commitment to the LGBTQ+ community goes beyond eyewear. Since 2018, Zenni has proudly partnered with It Gets Better, a nonprofit organization dedicated to empowering and uplifting LGBTQ+ youth through storytelling, education, and global support programs.

The Impact of It Gets Better

It Gets Better has provided hope and inspiration to millions by amplifying LGBTQ+ voices worldwide. Their initiatives include:

  • Mental health advocacy through community events and storytelling campaigns.
  • Creating safe spaces for LGBTQ+ students in schools.
  • Global outreach in 20+ countries to promote equality and acceptance.

By donating 100% of proceeds from the Pride Collection, we’re helping the organization expand its life-changing programs, ensuring LGBTQ+ youth continue to feel seen, supported, and celebrated.

Colorful eyeglasses on gradient background. Style no. 3222229, 2035829.

Shop the Pride Collection

Why Pride Month Matters to Zenni

Pride Month is more than a celebration—it’s an opportunity to renew our commitment to equity, inclusion, and authenticity in everything we do. Supporting organizations like It Gets Better is central to our mission of creating a more inclusive world for our customers and the communities we serve.

Celebrate Pride Through Style and Purpose

Zenni is honored to be part of the Pride Movement and to stand alongside the LGBTQ+ community. As we celebrate Pride Month and our partnership with It Gets Better, we’re reminded of what can be achieved when style and purpose align. We aim to celebrate individuality and make an impact that lasts far beyond June. Together with our customers, we’re creating a future where everyone can see and be seen exactly as they are. Share your Pride look on social with #seemorelove.

ZENNI Eyewear for Everyone. Shop now.

Photograph of Diana Luong

Diana Luong

Diana Luong is a seasoned brand marketer at Zenni, based in California, with over a decade of experience crafting impactful marketing strategies. Diana combines her strategic marketing acumen with a passion for creativity and community engagement.